Fashion department store is a very popular franchise project with great market prospect. For investors, it's very important to improve the turnover. It's not easy to see other people's business is booming and you're ordinary. How can we solve this problem? Let's follow YOYOSO to understand the problem of improving the turnover of fast fashion department store
First of all, if you want more consumers to buy in the store, you should not only have good reputation and great fame, but also be attractive, because not everyone passing by has heard about their own store, but if you want to pull these consumers into the store, then you must design the appearance of your own store, create a sense of freshness and curiosity, Only in this way can we attract the passing consumers to enter the store, and then increase the sales volume of goods.
With regard to the problem of increasing the turnover of fast fashion department stores, consumers now like self-service consumption, and they are very disgusted that once they enter the store, there will be clerks who will always follow them and constantly recommend products. Even some customers have rejected them two or three times, the clerks will still recommend them to the guests, which will cause great dissatisfaction of the guests, In fact, you can put two kinds of shopping baskets in the store. Red means you need help and recommendation from the clerk, while blue means you don't need help. This not only brings convenience to the consumers, but also saves the staff's time
The goods in the store should be placed in order, such as size order, category order, etc., and the main products and high-profit products in the store should be placed at the same place as the consumer's line of sight, that is, the middle and upper part of the shelf, so as to increase the sales volume of goods in a small amount
On the issue of improving the turnover of fast fashion department stores, as a fast fashion department store, in addition to daily operation and regular replenishment and purchase, it is also necessary to hold some marketing activities to enhance the popularity of the store. Distribution of flies and holiday discounts are our more commonly used marketing means. In fact, we can also position those goods with poor sales volume as daily special prices, which can not only increase sales volume, Moreover, it can prevent the situation of goods hoarding and reduce the loss of stores